Klaus J. Jacobs, who established the Jacobs Foundation, opened the Jacobs Suchard Museum in 1984 to document the history of the Jacobs coffee empire. Six years later, it was renamed the Johann Jacobs Museum in honor of the company’s founder.
Since 2013, the museum has been dedicated to highlighting the turbulent interrelationships that characterize today’s globalized world. From an artistic perspective, it depicts the complex history of global trade routes and their effects on society – with a particular emphasis on coffee and cocoa, but also including such related goods as oil, rubber, diamonds and cotton.
As part of the Jacobs Foundation, the museum is also dedicated to educating young people. Its purpose is to familiarize children and adolescents from all social and economic backgrounds with the ambiguous history of globalization. It provides an open space for meaningful interaction for young people with the topic of the current exhibition.
The museum organizes special programs for school classes, including interactive tours of temporary exhibitions and the museum’s permanent collections as well as hands-on workshops enabling creative interpretations.